SAP to Deliver Integrated Social Analytics to the Enterprise

"SAP Social Media Analytics by NetBase enables enterprises to create an enterprise social analytics platform that offers a wider and deeper perspective on a range of activities"...

This tool allows organizations to extract unstructured data from the web (95 million social media posts daily from Twitter, Facebook, news feeds, blogs and other sources) and by that analyse trends,feedbacks
,requests and many other data items that can bring a better understanding of the business work flow.

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Saleforce acquired Radian6

When I reviewed the future of the BI at the end of last year I expected that social network layer will begin to trickle into the BI layer.

While SAP has already begun to develop products that integrates the organization social network data,

Saleforce is one of the first companies to make significant step towards implemeting social networks by purchasing Radian6which  is the leading supplier of social media monitoring.

Here is the link for the original article:

http://techcrunch.com/2011/03/30/salesforce-buys-social-media-monitoring-company-radian6-for-326-million/